Our commitment and approach to corporate responsibility
Companies have the legitimate goal of making a profit. Reaching for success drives the market economy. We are Roland Berger Strategy Consultants, a global consulting firm whose purpose is to support our clients in realizing this success.
Milton Friedman once said: "The business of business is business." However, in light of the complexities caused by globalization, climate change, resource scarcity and the various facets of poverty, we believe it's necessary to enlarge the notion of economics.
Roland Berger Strategy Consultants is a social community made up of various people from various nations with various backgrounds and outlooks. As a business, we're also a part of a community – namely, the society where we work. As a global company, we have a social responsibility that we live up to each day by treating our employees, clients and environment responsibly. We also give back to the community by way of numerous projects and initiatives. These are designed to foster the exchange of ideas, provide a catalyst for society's development and promote new initiatives and perspectives.
Roland Berger Strategy Consultants' view that it needs to act as a responsible company is not altruistic. We believe that it lies in our own interest to act responsibly and practice good corporate citizenship and give back to the community through numerous projects. These activities contribute to nurture our reputation towards our stakeholders. In order to remain successful, we need highly qualified people who can think clearly and who are creative and innovative. Therefore, we are committed to the well-being and development of our people. Thus, our commitment benefits not only the general public, but ultimately us as well.
We are convinced that corporate responsibility (CR) can contribute to the success of any company in many ways. Rather than seeing corporate responsibility as an unproductive cost or burden on resources, we believe that it should be viewed as an opportunity. In our experience, corporate responsibility must be a driver of profitable growth. Against this backdrop, our corporate responsibility practice group has developed a three-level approach that is differentiated by three fields of action. Each field relates to corporate responsibility in a different way.